Join Shop Free Mart! Sign up for free!

Monday, November 9, 2009

Can Yoga Save the World?

Can yoga save the world? Two years ago, Deb and Ed Shapiro debated this question over the dinner table. It would make a good book title, they thought. Skilled practitioners and co-authors of numerous self-help books, they decided to write a book about the impact of yoga on human society. Then, a friend questioned their premise.

People in the U.S. practice a type of yoga called Hatha Yoga, they were reminded. In Asia, the practice of yoga is more traditional. So, what yoga practice were they referring to? It might be confusing to the reader, they were told. So they changed the title to: Can Meditation Save the World?

Yoga, after all, is a type of moving meditation, they reasoned. The new title fit the direction they wanted to take the book. Then along came a famous literary agent -- who represents Eckhart Tolle and others -- and got them a contract with Sterling Ethos publishers of Barnes and Noble books. The title, they were told, needed to be changed to reach a broader, general public. (More)

Source: Huffington Post

No comments: